Tuesday, November 15, 2011

I love to be stereotyped

Seriously.  I love it.  Sometimes.

We're all familiar with the negative stereotypes.  But what about positive stereotypes?  What comes to mind when I say the name "Steve Jobs" or "Albert Einstein"?  Those names have become synonymous with innovation.  Those men have been stereotyped.

I think we should aim to be stereotyped.  We should aim, in both our business and personal lives, to have our name synonymous with our passion.  When people hear my name, what comes to mind?  What about when they hear yours?

We don't like to admit it, but stereotypes are often true in some form or fashion.  Define your desired stereotype and then work to get there.